The Power of Habit: Why We Do What We Do, and How to Change

Habits are difficult to change. The neuroscience behind the functioning of habits is still not known to many. On the one hand, one section of society always finds it exceptionally easy to adapt to new situations, new environments, and frequent changes. On the other hand, some people and organizations strive hard to mold themselves into a changing environment.

The Power of Habit: Why We Do What We Do and How To Change presents us with brilliant information in the most engaging way that enlightens us towards the depth of human nature and its tremendous potential to transform. Through this book, we visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We also understand the importance of the right habits which led to the success of great personalities.

Keystone habits help earn billions and can also make a difference between failure and success, life and death. Hence, The Power of Habit: Why We Do What We Do and How To Change gives the readers an insight into the world's top-notch companies, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospital to suggest the importance of right habits.